How To Get Leads With Easy Agent Pro
We all know the feeling when you don’t get enough (or any for that matter) quality leads and the frustration starts creeping in. Then comes the nervousness, when will I get leads? How To Get Leads With Easy Agent Pro
No business is going to be sustainable without leads.
The best way to ensure you’ll always get quality How To Get Leads With Easy Agent Pro consistently is by creating a lead generation website and driving targeted visitors to that page.
The fundamental idea of a lead generation website is, not to anyone’s surprise, capturing information from the visitors who you can then sell to, either online or offline.
Some use an internet form to request roof inspections such as (just saw an advert about it,’reserve a free roof condition review now’ and an internet address:simple and effective), and many others use it to capture email addresses that they can send promotions to.
By now you may imagine that there has to be a good deal of competition, if everyone is doing it. But the simple fact is, not everyone has understood the significance yet, and you shouldn’t enable them to take the crucial step first.
Start building your lead generation site now and be put with quality prospects coming in.
In this guide I’ll explain to you how to build a website to generate leads with. I will only briefly cover matters like getting yourself some webhosting and installing WordPress, there, that’s them coated.
It’s easy to build a basic site and call it a lead generating site, but it is hard to succeed with really generating those leads afterwards.
In this report we’re going to discuss how to construct a lead generation site and how to make sure people fill out that form and give you their information. Once you learn about these practices and put them into action whilst developing a great landing page, you’ll soon see results as customers respond to offers and your business really takes off.
Building Trust and Rapport
When you end up on someone’s site, what do you first look for?
Signs of trustworthiness no doubt.
The usual’Featured in’ and’As seen on’ have a powerful effect of taking the visitors’ suspicions away, and leaving them with a lot more trust they came in with.
This is quite useful for anyone wanting an increase in lead generation, from local plumbers to book authors and ecommerce websites alike, everyone wants the people to trust them before trying to present an offer to them.
Another trust building variable you should be using, apart from bragging where you have been published in, is a trust seal.
They come in many different shapes and sizes, but just about all of them provide a positive result for your conversions.
It has been researched that more than 60 percent of abandoned shopping carts and negative purchase decisions when curious have been directly related to a lack of trust badges on the website.
Funny how these tiny little badges can double your sales, is not it?
Once visitors learn to trust you and landing on your site, it’s easier to proceed to the next step.
Contact Forms Preventing You From Being Contacted?
Contact forms are the most widely used way to collect customer information from websites, and why would not they be?
All the visitor has to do is to fill in a few fields and hit send, subscribe or whatever you have decided to call the button.
Just Remember that even such a small factor as naming the button can have a huge effect, as you can see in this picture by HubSpot:
But you have to be careful in planning the form on your site, because no matter what your wife or girlfriend might say, size does really matter.
At least when it comes to contact forms that is.
Conversion rates can also be significantly increased by the right use of contact forms, and that’s why you should do everything in your power to find the best of the best contact forms out on your site. How To Get Leads With Easy Agent Pro
Follow Up Or Flop
With many distinct ways of conducting follow ups it might seem like a difficult choice and you’d like to consider it a little longer, but please don’t.
You’re losing potential customers from the moment that you continue considering.
Another lousy effect of poor follow up from the part is that around 65% of individuals speak poorly about your organization and 48% go on to tell 10 or more people about their bad success with you.
This might not be true on everybody’s accounts, but for those who have the ability to go through with the sale this is going to become reality, so you definitely need to get a good follow up system in place.
I will help you get started using two ways of following up on your leads that suit most of the lead generation site owners out there:
- Following up by email
- Following up by advertisement retargeting.
You can decide whether you would like to have the follow up email sent out a day, two or maybe three times after the guide signed up, but never followed through with their initial interest of purchase.
Just make sure to have the email going out at a certain point and keep your email topical.
The other method, using advertising retargeting to reach those missed chances and turn them to workable leads again, is somewhat more complex but still something that you should invest some time and money into.
An excellent Facebook focused retargeting image to turn the idea into something more tangible was made by Digital Marketer, which you can see below:
The point is to get a Facebook advertisement follow the visitor as soon as they leave your site without registering for anything, meaning they’ll already possess knowledge about your products or services, which makes them an easier target for your advertisement.
After all, they have already shown interest once, so why would not they’re interested again if you just offer it to them?
Facebook offers an excellent way to put this retargeting idea into practice with their customized audience feature, and you can read more about placing them to good use here.
Also read about the conversion pixels that you can use to optimize your tracking and follow ups when using Facebook advertising.
Using Media and Assets
A fantastic landing page that excels in lead generation will usually have great content. Media, especially videos, are the type of content which capture the attention very efficiently.
The saying’A picture is worth a thousand words’ functions with lead generation websites as well, because media allows you to beautifully present your points and make your customers thirst for more. If your content is interesting and engaging, clients won’t become distracted.
For example, Advance Autoparts found an instructional how-to video to choose their products doubled the time a single visitor remained on their site when they had seen the video, when compared with a visitor who had not seen the video. How To Get Leads With Easy Agent Pro
That is some impressive data right there, and you should seriously consider adding some video content of your own to your site!
If you don’t actually have a large enough budget to accommodate for professional video production, you can use free software like PowToon, RawShorts and Biteable to make a catchy and educational video for your site’s visitors to enjoy. Create something where users will learn and grow after landing on your site. Video is content that just keeps giving for your company, so make sure to include it with your lead generation landing page.
CTAs FTW (For The Win)
And finally, make sure you’ve got clear and catchy call to action on your site to capture that precious information exactly when the customer is willing to give it to you.
Do not let them get lost now that you’ve got them wanting to deliver their email address to you!
Use offers of free eBooks, checklists, guides or movie tutorials as a sign up incentive to motivate your customers to give you their email address, thus making your CTA an attractive one to the visitors.
Keep the message short and sweet at all times, because on the internet nobody wants to read a 500 page story about how your weight loss product is better than the thousands of others on the market.
The CTA should include a clear, to the point ask for them to register, possibly offering the visitors an incentive for their activities.
Graphics should be used, but keep in mind that if you make the graphics too controlling or too mellow, you will not reach the desirable effect that a CTA is considered to create.
Smart CTAs are also an excellent way to keep the visitor moving in your sales or sign up cycle, with another customized CTA being shown to the visitor at every stage of the process. This makes them feel like you know what they really need and makes it possible to close the deal a lot faster.
Overall, creating a lead generating website for your business is focused on getting people to fill out the form and click that one final button between you and a brand new lead.
Be certain to decrease the friction between the site and users to a minimum, which means you should aim for a perfectly optimized website that just flies the visitor from being a curious person to becoming a valuable guide. Think about a lead generation landing page as a helpful marketing tool, one that provides great content, but still has a particular goal in mind.
Bear in mind that we humans love a personal touch and the feeling of being important to other humans, so ensure your website conveys only that to each and every visitor.
Personally I feel the easiest way to getting prospects for any business, is by using Clickfunnels. The landing pages are simple to build, and then all it takes is a simple advertisement or solo advertising traffic being delivered straight to the page.
Clickfunnels offers a free 2 week trial, so you can see just how simple it really is. You will be able to quickly offset your costs, if you are interested in giving it a try, you can click on the banner below.