Leads For French Bulldogs
We all know the feeling when you don’t get enough (or any for that matter) quality leads and the frustration begins creeping in. After that comes the nervousness, when will I get leads? Leads For French Bulldogs
No business will be sustainable without prospects.
The best way to ensure you will always get quality Leads For French Bulldogs consistently is by building a lead generation website and driving targeted traffic to that page.
The fundamental idea of a lead generation website is, not to anyone’s surprise, capturing information from the people who you can then sell to, online or offline.
Some use an online form to ask roof inspections such as (just watched an ad about it,’book a free roof condition review now’ and a web address:easy and effective), and many others use it to capture email addresses that they can send promotions to.
By now you might imagine there must be a good deal of competition, if everybody is doing it. But the simple fact is, not everyone has known the importance yet, and you shouldn’t enable them to take the crucial step first.
Start building your lead generation website now and be set with quality leads coming in.
In this guide I’ll explain to you how you can build a website to create leads with. I will only briefly cover things like getting yourself some webhosting and installing WordPress, there, that’s them coated.
It’s easy to construct a basic site and call it a lead generating site, but it is difficult to succeed with actually generating those leads afterwards.
In this report we’re going to discuss how to build a lead generation website and how to make sure people fill out that form and give you their information. Once you learn about such practices and put them into action while developing a great landing page, you’ll quickly see results as customers respond to offers and your business really takes off.
Building Trust and Rapport
When you end up on someone’s website, what do you look for?
Signs of trustworthiness no doubt.
The usual’Featured in’ and’As seen on’ have a powerful effect of accepting the visitors’ suspicions away, and leaving them with a lot more trust that they came in with.
This is quite useful for anyone wanting an increase in lead generation, from local plumbers to book writers and ecommerce sites equally, everyone wants the visitors to trust them before trying to present an offer to them.
Another trust building factor you should be using, aside from bragging where you have been published in, is a trust seal.
They come in many different shapes and sizes, but just about all of them provide a positive result for your conversions.
It’s been researched that more than 60% of abandoned shopping carts and negative buy decisions when interested have been directly associated with a lack of trust badges on the website.
Funny how these tiny little badges can double your sales, is not it?
Once visitors learn to trust you and landing on your site, it’s easier to proceed to the next step.
Contact Forms Preventing You From Being Contacted?
Contact forms are the most commonly used way to collect customer information from websites, and why wouldn’t they be?
All the visitor needs to do is to fill in a few fields and hit send, subscribe or whatever you have decided to call the button.
Just Remember that even such a small factor as naming the button can have a huge impact, as you can see in this image by HubSpot:
But you have to be careful in planning the form on your website, because no matter what your wife or girlfriend may say, size does really matter.
At least when it comes to contact kinds that is.
Conversion rates can also be significantly increased by the correct use of contact forms, which is the reason you need to do everything in your power to get the best of the best contact forms out on your website. Leads For French Bulldogs
Follow Up Or Flop
With many different ways of conducting follow ups it might look like a difficult choice and you want to think about it a little longer, but please don’t.
You are losing potential customers from the minute that you keep on considering.
Another lousy effect of poor follow up from your part is that about 65% of people speak poorly about your organization and 48% go on to tell 10 or more people about their poor success with you.
This might not be true on everyone’s accounts, but for those of you who manage to go through with the sale this will become reality, which means you definitely need to get a good follow up system in place.
I’ll help you get started using two ways of following up on your prospects that match most of the lead generation website owners out there:
- Following up by email
- After up by advertisement retargeting.
You can choose whether you want to have the follow up email sent out a day, two or maybe three days following the guide signed up, but never followed through with their original interest of purchase.
Just make sure to have the email going out at some point and maintain your email topical.
Another method, using ad retargeting to reach those missed opportunities and turn them to workable leads again, is somewhat more complex but still something you ought to invest a little time and money into.
An excellent Facebook focused retargeting picture to turn the idea into something more tangible was made by Digital Marketer, which you can see below:
The point is to get a Facebook advertisement follow the visitor after they leave your website without signing up for anything, meaning they’ll already possess knowledge about your products or services, which makes them an easier target for your advertisement.
After all, they’ve already shown interest after, so why wouldn’t they be interested again if you just offer it to them?
Facebook provides an excellent way to put this retargeting idea into practice with their custom audience attribute, and you can read more about putting them to good use here.
Also read about the conversion pixels which you can use to optimize your monitoring and follow ups when using Facebook advertising.
Using Media and Assets
A good landing page which excels in lead generation will usually have great content. Media, especially videos, are the type of content that capture the attention very efficiently.
The saying’A picture is worth a thousand words’ works with lead generation websites also, because media allows you to beautifully present your points and make your visitors thirst for more. If your content is interesting and engaging, customers will not become distracted.
For example, Advance Autoparts found an instructional how-to video to choose their goods doubled the time a single visitor stayed on their website when they’d seen the video, when compared with a visitor who had not seen the movie. Leads For French Bulldogs
That is some impressive data right there, and you should seriously consider adding some video content of your own to your website!
If you don’t really have a large enough budget to accommodate for professional video production, you can use free software such as PowToon, RawShorts and Biteable to create a catchy and informative video to your site’s visitors to enjoy. Produce something where users will learn and grow after landing on your site. Video is content that just keeps giving for your company, so make sure to include it with your lead generation landing page.
CTAs FTW (For The Win)
And finally, be sure to’ve got catchy and clear call to actions on your website to capture that valuable information exactly when the customer is ready to give it to you.
Do not let them get lost now that you have got them wanting to hand over their email address to you!
Use offers of free eBooks, checklists, guides or movie tutorials as a sign up incentive to motivate your visitors to give you their email address, thus making your CTA an attractive one to the visitors.
Keep the message short and sweet at all times, because on the internet nobody wants to read a 500 page story about how your weight loss product is much better than the thousands of others on the market.
The CTA must include a clear, to the point ask for them to sign up, possibly offering the visitors an incentive for their actions.
Graphics should be used, but remember that when you make the images too controlling or too mellow, you won’t reach the desired effect that a CTA is considered to create.
Smart CTAs are also an excellent way to keep the visitor moving on your earnings or sign up cycle, using another customized CTA being shown to the visitor at each stage of the procedure. This makes them feel like you know what they really need and helps you close the deal much faster.
All in all, creating a lead generating website to your business is focused on getting people to fill out the form and click that one last button between you and a completely new lead.
Be certain to reduce the friction between the website and users to a minimum, meaning you ought to aim to get a perfectly optimized website that just flies the visitor from being a curious person to becoming a valuable lead. Think of a lead generation landing page as a useful marketing tool, one that provides great content, but nonetheless has a specific goal in mind.
Bear in mind that we humans love a personal touch and the feeling of being important to other people, so make sure your site conveys only that to each and every visitor.
Personally I believe the easiest approach to getting prospects for any business, is by using Clickfunnels. The landing pages are easy to construct, and then all it takes is a simple advertisement or solo ad traffic being sent directly to the page.
Clickfunnels offers a free 2 week trial, so you can see just how simple it really is. You will be able to quickly offset your costs, if you are interested in giving it a try, you can click on the banner below.