Leads To Repentance
All of us know the feeling when you don’t get enough (or any for that matter) quality leads and the frustration begins creeping in. After that comes the nervousness, when will I get leads? Leads To Repentance
No business is going to be sustainable without prospects.
The best way to ensure you’ll always get quality Leads To Repentance consistently is by building a lead generation site and driving targeted traffic to that page.
The basic idea of a lead generation website is, not to anyone’s surprise, capturing information from the people who you can then sell to, online or offline.
Some use an online form to request roof inspections for example (just saw an advert about it,’book a free roof condition review now’ and a web address:easy and powerful ), and others use it to capture email addresses that they can send promotions to.
By now you may imagine there has to be a good deal of competition, if everyone is doing it. But the simple fact is, not everyone has known the significance yet, and you should not allow them to take the vital step first.
Start building your lead generation website now and be set with quality leads coming in.
In this guide I’ll explain to you how you can build a website to generate leads with. I’ll only briefly cover things like getting yourself some webhosting and installing WordPress, there, that’s them coated.
It’s easy to construct a basic site and call it a lead generating site, but it is difficult to succeed with really generating those leads later.
In this report we’re going to talk about how to construct a lead generation website and how to make sure men and women fill out this form and provide you their information. As soon as you learn about such practices and put them into action while developing a excellent landing page, you’ll soon see results as customers respond to offers and your business really takes off.
Building Trust and Rapport
When you find yourself on somebody’s website, what do you first look for?
Indications of trustworthiness no doubt.
The usual’Featured in’ and’As seen on’ have a strong effect of accepting the visitors’ feelings off, and leaving them with a lot more trust they came in with.
This is very useful for anyone wanting an increase in lead generation, from local plumbers to book writers and ecommerce sites equally, everyone wants the visitors to trust them before attempting to present an offer to them.
Another trust building variable you should be using, apart from bragging where you’ve been published in, is a trust seal.
They come in many different shapes and sizes, but just about all of them provide a positive result for your conversions.
It’s been surveyed that more than 60% of abandoned shopping carts and negative purchase decisions when interested have been directly associated with a lack of trust badges on the site.
Funny how these tiny little badges can double your sales, isn’t it?
Once visitors learn how to trust you and landing on your website, it’s easier to proceed to another step.
Contact Types Preventing You From Being Contacted?
Contact forms are the most commonly used method to collect customer information from sites, and why would not they be?
All the visitor has to do is to fill in a couple of fields and hit send, subscribe or whatever you have decided to call the button.
Just keep in mind that such a small factor as naming the button can have a huge effect, as you can see in this picture by HubSpot:
However, you have to be careful in planning the form on your site, because regardless of what your wife or girlfriend may say, size does really matter.
At least when it comes to contact kinds that is.
Conversion rates can also be significantly increased by the right use of contact forms, which is the reason you need to do everything in your power to find the best of the best contact forms out on your site. Leads To Repentance
Follow Up Or Flop
With many distinct ways of conducting follow ups it might look like a challenging choice and you’d like to consider it a little longer, but please don’t.
You are losing potential customers by the moment that you continue considering.
Another lousy impact of poor follow up from your part is that about 65 percent of individuals speak poorly about your organization and 48% go on to tell 10 or more people about their bad success with you.
This may not be true on everybody’s accounts, but for those who manage to go through with the sale this will become reality, which means you really should have a good follow up system in place.
I’ll help you get started using two ways of following up on your leads that suit most of the lead generation website owners out there:
- Following up by email
- Following up by advertisement retargeting.
You can choose whether you would like the follow up email sent out a day, two or maybe three times following the lead signed up, but not followed through with their original interest of purchase.
Just ensure to have the email going out at some point and maintain your email topical.
The other method, using ad retargeting to reach those missed opportunities and turn them to viable leads again, is a bit more complicated but still something you ought to invest some time and money into.
An excellent Facebook concentrated retargeting picture to turn the idea into something more concrete was made by Digital Marketer, which you can see below:
The point is to have a Facebook advertisement follow the visitor as soon as they leave your site without registering for anything, which means that they’ll already possess knowledge about your products or services, making them an easier target for your advertisement.
After all, they’ve already shown interest after, so why wouldn’t they’re interested again if you just offer it to them?
Facebook provides an excellent way to put this retargeting idea into practice with their custom audience attribute, and you can read more about placing them to good use here.
Also read about the conversion pixels which you can use to maximize your monitoring and follow ups when using Facebook advertising.
Using Media and Assets
A good landing page which excels in direct generation will usually have great content. Media, especially videos, are the sort of content which capture the attention very efficiently.
The saying’A picture is worth a thousand words’ functions with lead generation sites as well, because media lets you beautifully present your points and make your visitors thirst for more. If your content is interesting and engaging, clients won’t become distracted.
For example, Advance Autoparts found that an educational how-to video to choose their products doubled the time an individual visitor stayed on their website when they had seen the video, compared to a visitor who hadn’t seen the movie. Leads To Repentance
That’s some impressive data right there, and you should seriously consider adding some video material of your own to your site!
If you don’t actually have a large enough budget to accommodate for professional video production, you can use free software like PowToon, RawShorts and Biteable to create a catchy and informative video to your website’s visitors to enjoy. Create something where users will learn and grow after landing on your website. Video is content that just keeps giving for your company, so be certain you include it with your lead generation landing page.
CTAs FTW (For The Win)
And finally, be sure to’ve got catchy and clear call to actions on your site to capture that precious information exactly when the customer is ready to give it to you.
Do not let them get lost now that you have got them wanting to deliver their email address to you!
Use offers of free eBooks, checklists, guides or movie tutorials for a sign up incentive to motivate your customers to give you their email address, thus creating your CTA an attractive one to the traffic.
Keep the message short and sweet at all times, because on the internet no one wants to read through a 500 page story about how your weight loss product is much better than the thousands of others on the market.
The CTA must include a clear, to the point request for them to sign up, possibly offering the visitors an incentive for their actions.
Graphics should be used, but remember that when you make the graphics too controlling or too mellow, you will not reach the desired effect that a CTA is considered to make.
Wise CTAs are also an excellent way to keep the visitor moving in your earnings or sign up cycle, using a different customized CTA being shown to the visitor at each stage of the process. This makes them feel like you know what they really need and makes it possible to close the deal much faster.
All in all, creating a lead generating website for your business is focused on getting people to fill out the form and click that one final button between you and a brand new lead.
Make sure to reduce the friction between the site and users to a minimum, meaning that you should aim for a perfectly optimized site that just flies the visitor from being a curious individual to becoming a valuable guide. Think about a lead generation landing page as a helpful marketing tool, one which provides great content, but nonetheless has a particular goal in mind.
Bear in mind that we humans love a personal touch and the feeling of being important to other people, so ensure that your website conveys only that to each and every visitor.
Personally I believe the easiest approach to getting leads for any business, is by using Clickfunnels. The landing pages are easy to build, and then all it takes is a simple advertisement or solo ad traffic being sent straight to the page.
Clickfunnels offers a free 2 week trial, so you can see just how simple it really is. You will be able to quickly offset your costs, if you are interested in giving it a try, you can click on the banner below.